27 Jun

10 Reasons Why Small Business Owners Shouldn’t Ignore SEO

You have heard about SEO and the benefits it can bring to a different kind of online businesses, for sure. However, you have probably wondered why it is so powerful? We will help you shine a light on the role it can play in online marketing and explain why investing in SEO is one of the best decisions you can make, especially if you are a small business owner.

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12 Jun

SEO Strategy For Yacht Business: Organic vs. Paid

Not all businesses operate during the entire year, some of them are seasonal and require certain conditions usually brought by the change of weather. This is mostly the case with winter and summer vacation related jobs, for example, yachting. These seasonal businesses are especially present in Europe where tourist seaside season starts somewhere in May and ends in October. Since it is standing still the rest of the year, they only have about six months to make a profit.

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